The One-Word Repo Pattern

From first principles, the fastest way to move is to reduce the number of places your work can live.

When people run “AI + business,” they often scatter state across:

• docs in Notion
• decisions in Slack
• assets in Google Drive
• outreach in a spreadsheet
• experiments in someone’s head

That fragmentation is survivable for a human team. It’s lethal for an agent-driven workflow.

The pattern

Create a single private repository with a simple, memorable, one-word name.

That repo is not your product codebase.

It’s your operating system: the place where the agent writes everything that runs the business—assets, sequences, plans, logs, and state.

Why one word matters

One word is not branding. It’s ergonomics:

• easy to reference in prompts
• hard to typo
• easy to remember under stress

It reduces friction, which is the hidden enemy of compounding.

What goes in the repo

Think in terms of “business primitives”:

• pipeline state: who is in what stage, last contact, next action
• outreach scripts: templates, sequences, objections, follow-ups
• daily plans: hour-by-hour agenda that produces measurable outputs
• content assets: posts, blog drafts, Loom scripts
• experiments: hypotheses, tests, results, decisions

This is not for humans to browse. It’s for agents to maintain and for humans to audit.

The leap: a repo can be a universe

Once you accept “repo as operating system,” the “things you can build” becomes absurd:

• a repo for designing a house
• a repo for designing a robot
• a repo for machining parts
• a repo for launching a community
• a repo for planning and running events

Each one is just: intent → constraints → artifacts → proof.

That’s the pattern.

OutcomeDev makes this real

Most tools stop at generation. OutcomeDev is built for execution inside real repos, with proof loops and review surfaces.

The one-word repo pattern is how you turn that capability into daily compounding. The agent doesn’t “help.” It runs an operating system.